Rolando C. is a graduate with a degree in Business Administration focused on Marketing and an International MBA. They have extensive experience in the sports and sneakers retail sector, having held various positions at Nike, adidas, and other prominent brands, where they excelled in brand management, e-commerce strategy, and marketing campaigns. Currently, Rolando is the Sr. Manager of Brand Communications at adidas, driving marketing initiatives and overseeing creative outputs to enhance brand performance. They also served as a university professor, teaching courses on marketing effectiveness.
Location
Peru
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