Seif Abdo is a seasoned professional in marketing and business development with extensive experience in various industries. They served as a Research Executive at Nielsen from 2015 to 2018 and later worked as a Senior Consumer Insights & Market Intelligence Specialist at Nestlé from 2018 to 2021. Currently, Seif is the Senior Manager for Business Development in MENA at adidas, where they drive growth across over 50 countries and also lead marketing initiatives for North Africa. Seif holds a Bachelor of Science in Actuarial Science from The American University in Cairo, which they completed in 2014.
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