Sol Muda is a fashion entrepreneur and merchandising expert with a comprehensive background in retail strategy and project management. They held various roles at adidas, including Senior Manager of Assortment Planning for Originals Europe, where they applied their strategic knowledge gained from previous positions, such as Senior Specialist in Retail Real Estate and Freelance Strategy Consultant at Veive. Sol earned a Postgraduate degree in Fashion Buying & Merchandising from the University of the Arts London and holds an MBA from the University of Erlangen-Nuremberg, along with a Business Administration Diploma from Universidad de Buenos Aires.
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