Tomás Gradin

Tomás Gradin is currently the Head of Marketing Operations at Adidas, where they lead the end-to-end Go-to-Market process and develop key performance indicators for the business. With a Bachelor’s degree in Economics earned from UADE, Tomás has over 15 years of experience in retail, including roles as Senior Lead Marketing Operations at Natura &Co and Gross Margin Head at Avon. In previous positions, they demonstrated strong leadership and analytical skills, overseeing teams and improving operational efficiency across various sectors.