Torsten Zahn

Torsten Zahn is currently the Global Senior Director of Digital Activation for Global Brands at adidas Group, where they create frameworks to enhance campaign delivery and support the brand's digital transformation. Since joining the company in 2015, Torsten has focused on shaping the future of the adidas brand by driving impactful digital marketing campaigns. Prior to this role, they held several positions at adidas, including Project Manager for CC Marketing and Senior Manager for eCommerce Solutions. Torsten began their career at Triumph International as Corporate Customs Manager and holds a degree in Business Administration specializing in Transport and Logistics from Berufsakademie Mannheim.