Jay Crain is an accomplished Executive Producer and Brand & Product Strategist currently serving as Chief Executive and Fractional CMO at Adjacent Lab. With nearly five years of dedicated cycling experience that includes racing internationally, Jay co-founded Get Back To You (GB2U) to promote mental and physical well-being. Previously, Jay held various leadership roles, including Vice President of Marketing at Convergent and CEO at Useful, where they drove innovative product development and strategic marketing initiatives. Jay pursues a BS in Business and Psychology at the University of Illinois Urbana-Champaign and remains passionate about storytelling and human potential.
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