Bud Walder

Bud Walder is an accomplished marketing professional with significant experience in product marketing and strategy across various technology companies. Currently serving as the Director of Product Marketing at ADP since December 2023, Bud previously held the position of Senior Advisor Field Marketing for North America at Secureworks, where a successful marketing development fund contributed over $20 million in pipeline growth. Prior roles include Vice President of Marketing at DataMotion, Inc., where a focus on integrated marketing strategies supported brand awareness and lead generation in a SaaS environment, and Product and Solutions Marketing Director at Dialogic, which involved overseeing a substantial telecommunications product portfolio. Bud’s early career included a role as Senior Product Marketing Engineer at Intel, managing critical communications hardware and software components. Bud holds degrees in Economics from both Rutgers University and the University of Oregon.