Luke White

Luke White is a seasoned creative marketing professional with extensive experience across various industries. Currently serving as a Creative Marketing & Content Strategist at ADP, Luke crafts and manages creative strategies for the HRO TotalSource platform, collaborating with multiple departments to enhance storytelling and ensure high-quality deliverables. Previously, Luke held significant roles at Loop TV as SVP of Content & Creative and VP of Marketing, where successful multi-channel campaigns were developed, fostering brand awareness and audience engagement. A background as a Creative Director for notable companies, including Parts + Labor Records and Gunslingers, Inc., underscored a knack for innovative marketing strategies that significantly increased artist visibility. Luke's musical background as a recording artist with the band Atomic Tom further complements a diverse skill set rooted in music business and marketing education from Berklee College of Music and George Mason University.