Robert Reid is a seasoned marketing automation and data strategist with extensive experience in various roles across multiple companies. Currently serving as the Marketing Automation Lead at ADP since March 2020, Robert has excelled in brand development, web traffic growth, and marketing collateral creation at Anansi Design, where Robert has been the General Manager since 2011. Previous experience includes senior data and digital marketing roles at UnitedHealth Group, where Robert implemented Health Information Exchange products and developed custom interfaces for clinical information delivery. Robert has also worked as a Digital Marketing Campaign Analyst at AT&T, a Marketing Operations Specialist at Merrill Corporation, and an Application Engineer at Varolii. Academic credentials include a Computer Science degree from SUNY Polytechnic Institute and a Bachelor of Science in Fine and Studio Arts from Amherst College.
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