Lindsey Bertolacci is a seasoned marketing professional with a strong background in lifecycle marketing and brand strategy. Currently serving as a Sr. Lifecycle Marketing Strategist at adQuadrant since November 2024, Lindsey leads retention strategies for high-growth DTC brands, focusing on email, SMS, and lifecycle program development. Previously, as Creative Director for Influencer Marketing at Popcorn Growth, Lindsey developed TikTok-first influencer strategies for prominent CPG, beauty, and lifestyle brands. As Director of Brand & Marketing at iRecon Marketing, Lindsey managed comprehensive brand marketing strategies for both DTC and national retail sectors. Lindsey's experience also includes roles at BIRD & KITE and THE LOCALÉ GROUP, where responsibilities spanned eCommerce marketing and production management. Lindsey holds a Bachelor of Arts in Communication from Santa Clara University and an Associate's degree in Merchandise Product Development from FIDM.
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