Adrsta is an AI-powered Marketing Science platform trusted by Fortune brands. 

Adrsta platform provides integrated media planning, buying, and measurement solutions optimized for true incrementality. The platform features modules like Causal Media Mix Model, Predictive CAPI, Bid Optimization, and Synthetic Control/Geo Lift testing. Our breakthrough Synthetic Control technology eliminates expensive holdout groups, allowing businesses to reach all potential customers while accurately measuring incremental impact. This enables rapid Test & Learn and A/B testing deployment in minutes across both online and offline channels.

Headquartered in Brooklyn, New York, Adrsta serves clients worldwide through its cloud-based platform infrastructure.

Adrsta Inc.

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Adrsta Inc.

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