Ads & Data is a story of cross-media possibilities, of an impressive content and product portfolio, of synergy and complementarity.
SBS Belgium, Mediahuis, Pebble Media and Proximus Skynet are combining their portfolios, expertise and experienced teams to form a single, new national management agency: Ads & Data!

Advertising

Data

Media & Entertainment

Ads & Data

Ads & Data's headquarters in Vilvoorde, Belgium

Bart Spiessens

Annick Bracke

Ingrid Smits

Jochem Vermeiren

Bart Demeulenaere

Britt Vlamynck

Els Vercauteren

Marie-Julie Billen

Valérie Heyse

Martine Schrijvers

Othman Amarchouh

Lisa Pé

Elissa Betrains

Leen de Smet

Françoise Faucheux

Ilse van Rillaer

Mary An Callaert

Sylvia de Bus

Ruben van Ruysseveldt

Tom de Bruijn

Gerrit van Brien

Leen Vloemans

The Marketing and Advertising team at Ads & Data is responsible for developing and executing integrated marketing strategies across various media platforms. This team leverages deep insights and data analytics to engage audiences effectively, promote innovative advertising products, and enhance brand visibility. They collaborate closely with sales, product leads, and creative experts to ensure a cohesive and impactful advertising approach that drives client success and maximizes cross-media synergies.

Marketing and Advertising

The Sales and Account Management team at Ads & Data is responsible for driving revenue growth by building and maintaining strong relationships with clients across various media channels. This team focuses on identifying client needs, offering tailored advertising solutions, and ensuring exceptional service delivery to maximize customer satisfaction and retention. They work collaboratively to leverage the combined expertise of Ads & Data's diverse portfolio, enhancing cross-media strategies for both direct and indirect sales.

Sales and Account Management

The Data and Analytics team at Ads & Data is responsible for leveraging data to optimize advertising strategies and improve client outcomes. This multidisciplinary group, comprising experts in programmatic advertising, yield management, and data analysis, collaborates to enhance operational efficiencies, drive technological innovation, and deliver actionable insights, ensuring that the agency effectively harnesses cross-media opportunities.

Data and Analytics

The Product Development team at Ads & Data is responsible for creating and enhancing innovative advertising and data solutions that leverage the combined strengths of its diverse media partners. This team collaborates closely to identify market opportunities, develop new product features, and ensure that offerings meet the evolving needs of clients, driving synergy and growth within the cross-media landscape.

Product Development

The Leadership Team at Ads & Data is responsible for setting the strategic vision and direction of the organization. Comprising the CEO, Chief Commercial Officer, and Chief People & Transformation Officer, the team focuses on driving growth through innovative cross-media solutions, fostering a collaborative culture, and ensuring that the company's diverse expertise is effectively leveraged to meet client needs and deliver outstanding results.

Leadership Team

Ads & Data

Org chart

Teams

Marketing and Advertising

Sales and Account Management

Data and Analytics

Product Development

Leadership Team

Offices

Ads & Data

Org chart

Teams

Marketing and Advertising

Sales and Account Management

Data and Analytics

Product Development

Leadership Team

Offices

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