Kai Schulz

Kai Schulz is a seasoned professional with extensive experience in digital analytics and e-commerce strategy. Currently serving as Director of Digital Analytics & Insights at ADT, Kai leads the development of comprehensive digital analytics frameworks to enhance customer experience. Previous roles include Director of Marketing Data Strategy at Upbound Group, where significant e-commerce performance improvements were achieved through advanced analytics and the establishment of a Marketing AI Center of Excellence. Kai's background also includes managerial positions at Southern Glazer's Wine & Spirits, Samukai, SHG Consulting Group, Auro Corp, and various software companies, demonstrating a strong track record in analytics, digital marketing, and strategic leadership. Kai holds an Executive MBA from Quantic School of Business and Technology and a Master's in Computer Science from Vista University.