Matt Rogers is an experienced marketing and eCommerce professional with a robust background in strategic leadership roles across various companies. Currently serving as Senior Director of eCommerce & Digital Experience at ADT since January 2020, Matt focuses on improving conversion performance and developing digital customer engagement platforms. Prior to ADT, Matt held the position of Director of eCommerce at DEFENDERS, where strategies for direct-to-consumer channels were executed. Matt also served as Director of Marketing & Agency Services at BlueSky Technology Partners, driving marketing strategies for clients, and as Managing Director of eCommerce & Marketing at Audiovox, responsible for eCommerce initiatives. Earlier career roles included multiple managerial positions at Thomson Consumer Electronics and as a Commercial Lending Officer at NBD Bank. Matt holds a Bachelor of Science degree in Marketing and Management from Indiana University Bloomington.
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