Felipe Guarin

Felipe Guarin is an accomplished leader in the realms of AI integration and performance marketing, currently serving as AI Lead at adtechnacity, where notable achievements include an 89% RPM growth and over $3M in incremental revenue in the last quarter. Previously, Felipe was a Tech Researcher at Keio University's Media Design Lab, focusing on AI and ML to develop innovative projects like Kinix, a cycling metaverse. As Co-Founder and CEO of Kinix, Felipe blended e-sports with traditional sports to create an immersive gaming platform. Other significant roles include Co-Founder and Creative Director at Whatever Works Design, where Felipe led a team that catered to clients such as Netflix and Jack Daniel's, and experience as a Creative Strategist at BBDO Worldwide, where impactful campaigns were developed for client success. Felipe's project management expertise is highlighted through roles with Grupo 13 Comunicación y Estrategia and Axialent, overseeing notable seminars and managing key accounts respectively. Felipe holds a Master's degree in Media Design from Keio University, alongside degrees in International Business and Marketing and Political Science.