Игорь Мендеев has a diverse background in business intelligence, marketing research, and customer service. Currently serving as BI & UX Lead and Business Intelligence Manager at ADV since December 2018, Игорь previously held the position of Junior Marketing Research Manager. Prior experience includes a role as Customer Service Assistant at GfK and an internship in audit financial services at KPMG, where Игорь focused on auditing financial statements for banks and pension funds, working with Russian accounting standards and IFRS. Additionally, Игорь worked as a supervisor and sales representative at Леамон, where responsibilities included recruiting and training sales teams as well as engaging in active sales and client consultation. Игорь holds a bachelor's degree in International Economic Relations from Finance University under the Government of the Russian Federation.
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ADV
For more than 20 years we have been creating and developing solutions and technologies designed to build a transparent link between marketing investments and sales. ADV is the leading advertising group in Russia and is the partner of international holdings of IPG and Havas. ADV Group is a collaboration of experts in the fields of technologies, media, marketing strategy and creativity. We bring together teams of people with common goals to achieve inspirational business results for brands. We are constantly on the lookout for new ideas, technologies and innovations. Our world is all about media and communications. Every year we share our research findings at ADV’s Future of Media conference. Contacts: info@advgroup.ru
