Simon Wainwright is an experienced professional specializing in market research, insight, strategy, and analytics within the retail and FMCG sectors. Currently serving as a Director at Advantage Group International, Simon has previously held significant leadership roles including Head of Global Insight & Futures at Burton's Biscuit Company and Group Insight Director at Trinity Mirror Group PLC. Simon's expertise encompasses product ownership, proposition development, and strategic consulting, with a strong focus on delivering actionable insights to drive commercial success. They hold a 2.1 degree in Psychology from the University of Surrey, completed in 1996.
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