Peter Gerard has a diverse work experience spanning various industries and roles. Starting in 1999, they founded Accidental Media, an independent production company, where they directed, produced, and edited over a dozen films that were showcased at film festivals and received numerous awards. In 2010, they co-founded Distrify, a pioneer in direct-distribution for independent films, where they served as CEO and developed the shareable video trailer with a built-in web-shop.
From 2014 to 2017, Peter worked at Vimeo, first as the Director of Audience Development, Content Operations & VOD, where they managed the VOD marketing team and spearheaded strategies for effective film and series marketing campaigns. Peter then became the Vice President and General Manager of Entertainment, overseeing strategy, product management, engineering, curation, operations, and marketing for Vimeo's viewing destinations across various platforms.
In 2017, Peter established Peter Gerard Consulting, where they provided strategic advice and hands-on support in the film and tech spaces, specializing in film and video streaming. Peter also co-founded Welcome: Real Time Travel Plans and served as a Co-Founder and Strategic Advisor until June 2020, and as the Co-Founder and Head of Operations & Growth from September 2017 to June 2020.
In 2020, Peter took on additional roles as the Head of Product at Adventr, leading product management and managing the engineering team, and as the Head of Digital Products & Technology at Metrograph, where they managed all aspects of their SVOD streaming service. Peter also served as an Advisory Board Member at Streamr, providing guidance in empowering internet users through the use of Data Unions.
Throughout their career, Peter also worked as an Art & Technical Director at Horsburgh Murray Partnership, overseeing web application development and design for various industries, and as an Interactive Web Developer at Mercurytide, specializing in Rich Internet Applications development and graphic design.
Peter Gerard's education history includes attending Edinburgh Napier University from 2001 to 2004, where they obtained a BA degree in Film & Photography. In 2014, they attended the MIT Sloan School of Management, earning a certificate in Entrepreneurship/Entrepreneurial Studies. Prior to that, from 1999 to 2001, Peter studied Film Studies and Computer Science at the University of Southern California. Additionally, they attended The University of Edinburgh from 2000 to 2001, focusing on Film Studies and Economic & Social History. No specific degree was mentioned for these last two educational experiences.
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