Michael Fooks

Chief Technology Officer at Advvy

Michael Fooks has over 20 years of work experience in various roles within the technology industry. Michael is currently the Chief Technology Officer at Advvy, a position they have held since June 2021. Prior to this, they worked as the Principal Software Engineer at Advvy from January 2019 to June 2021, and as a Senior Developer from November 2017 to January 2019.

Before joining Advvy, Michael had a series of roles at different companies. From 2014 to 2017, they worked at Simient as a Senior Product Specialist. During this time, they were involved in projects such as the upgrade of the QChild platform for Healthy Hearing and the extension of the Centricity system at the Health Contact Centre. From 2010 to 2014, they worked at TechnologyOne as a Technical Specialist, where they contributed to projects such as the modernization of the Automated Titles System for the Department of Natural Resources and Mines, and the point of sale (POS) system modernization for The Good Guys.

Prior to TechnologyOne, Michael worked at Automated Positioning Systems as a Software Engineer, where they led the development of mineAPS Office, a real-time vehicle tracking and production data reporting application. Michael also worked as a Consultant at TMW The Media Workshop, where they extended an existing application and advised on its upgrade and commercialization. In addition, they worked as a Software Engineer at Intellection on a greenfield R&D project for the QEMSCAN platform.

Michael started their career as a Senior Software Engineer at Leica Geosystems, where they were involved in all aspects of the development lifecycle. Michael also worked as a Software Developer at Maintenance Experts, managing projects such as the design and implementation of a national operations reporting system. Their early experience includes working as a Support Officer at Softlink Australia, providing client support for library automation software.

Overall, Michael Fooks has a diverse background in software engineering, project management, and technical leadership, with a strong focus on system modernization, platform development, and client support.

Michael Fooks completed their education in a chronological order. Michael first attended the University of Southern Queensland from 1994 to 1995, where they obtained a Bachelor of Information Technology with a specialization in Database Design. From 1996 to 1997, they pursued their Bachelor of Information Technology degree in Information Systems at QUT (Queensland University of Technology). Lastly, from 2013 to 2020, Michael completed a Masters of Information Technology with a focus on Enterprise Systems at QUT.

In addition to their formal education, Michael also holds certifications. In May 2020, they obtained the Microsoft Power Platform + Dynamics 365 Core certification from Microsoft. Michael has also acquired the Microsoft Dynamics CRM Customization and Configuration certification, although the specific date of achievement is not provided.

Location

Brisbane, Australia

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Advvy

The revolution in media trading begins with Unibrief - one platform to connect them all.Advvy Introducing Unibrief - the universal briefing and communication platform for the media industry.Unibrief provides media agencies and media publishers with a universal briefing and communication platform. It is the dawn to the new way of doingbusiness in the media industry, where a fully automated and electronic trading system will soon be realised.For a fully automated and electronic trading platform to exist, new standards need to be developed. And it all starts with a new briefing standard. While maintaining agency customisation, it will deliver clear and concise briefs everytime to the right people.With one click, instantly share your brief with all your media publishers. View, negotiate and approve media responses, easily and effectively. Watch as your teams work smarter, increasing efficiency.Double handling data will soon be a long forgotten task. Unibrief begins to solve this problem by housing all media plans intuitively by date and version, so you always know the latest response.