Pranab Mohan

Team Lead - Product Development at AdYogi

Pranab Mohan has been in the tech industry since 2017. Pranab began their career as an Assistant System Engineer at Tata Consultancy Services where they designed and developed software systems using scientific analysis and mathematical models. In 2020, they joined Merkle Sokrati as a Business Analyst and Associate Business Analyst. In this role, Pranab was responsible for managing multi-million USD ad spends for an ecommerce giant in MENA region on social platforms. Pranab also created and implemented strong performance-oriented strategies for a full funnel audience targeting approach, predominantly focused over app environment. In 2021, Pranab joined AdYogi as a Team Lead - Product Development and Product Analyst.

Pranab Mohan obtained a Bachelor's Degree in Computer Science from JSS Academy of Technical Education, Noida between 2012 and 2016. Pranab also holds a variety of certifications, including Mapping & Diagramming and Miro Essentials from Miro (2022), Product Let Growth Micro Certification from Product School (2022), Agile Explorer Badge from IBM (2021), PMI Kickoff Watefall from Project Management Institute (2021), Product Analytics Certification from Product School (2021), Advertising on Facebook: Advanced, Advanced Branding, Advanced Google Ads, Advertising on YouTube, and Programmatic Advertising Foundations from LinkedIn (2021), and AMCAT Certified Business Analyst and AMCAT Certified Business Consultant from Aspiring Minds (2014).

Links

Timeline

  • Team Lead - Product Development

    February, 2022 - present

  • Product Analyst

    July, 2021