Lance Loveday

Lance Loveday is the CEO of Closed Loop and has had a prolific 25-year career in marketing. They have advised CMOs of major tech companies, driven growth for PayPal, and conducted user research for Netflix, while also being involved in the UX for Facebook. Lance has overseen over $2 billion in ad spend and has spoken at over 50 events. With a background that includes positions at HP, Portera, and San Diego County Supervisor, they continue to innovate in the industry as Chief Growth Officer at AdZen and a board member of Sacramento Angels. Lance holds a BS in Managerial Economics from the University of California, Davis.