Winnie

Tour Marketing Director

Winnie Ma is an accomplished marketing professional with extensive experience in the live entertainment industry. Currently serving as the Tour Marketing Director at AEG Presents since August 2021, Winnie is responsible for developing comprehensive marketing strategies for high-profile shows, enhancing communication with agencies and artist management, and managing substantial campaign budgets. Previous roles include Marketing Director at Live Nation Entertainment, where Winnie constructed marketing plans for major events, and Manager of Artist Marketing and Strategy at Benchmark Entertainment. Additional experience includes positions at MDDN, William Morris Endeavor, and All Access Today, contributing to successful artist marketing and tour management initiatives. Winnie holds degrees from the University of Iowa and Westwood College-Chicago Loop.

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