James Lee is a seasoned VP of User Experience and Front-End, with prior experience at notable companies such as Microsoft, Samsung, GE, Baker Hughes, and Lucid Motors. Over two decades, James has led transformative product design across various sectors, including enterprise platforms, consumer products, and automotive digital experiences. Currently, they serve as an advisor at IAKKA and Bodit, while also holding the position of VP at Aeris, where they lead cross-functional teams to enhance IoT solutions. With a strong focus on user-centered innovation, James has successfully shipped numerous award-winning products and built high-performing teams globally. They are pursuing degrees in Animation and Multimedia & Advertising from Mesmer Animation Lab and Hongik University, respectively.
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