Larry Gonzalez

Larry Gonzalez is a seasoned Brand Design Manager at Affirm, where responsibilities include leading rebranding efforts and handling major partnership campaigns, notably with Amazon. Previously, Larry served as a Senior Art Director at Marcus & Millichap HQ, managing design teams and spearheading ongoing branding initiatives. Prior experience as an Art Director at RPA involved creating integrated multi-platform campaigns, while previous roles at Initiative focused on establishing social media strategies that drove client engagement. Larry's career began as a Designer/Art Director at DraftFCB, highlighting the Taco Bell Breakfast campaign, and included a foundational role as a Jr. Art Director at HEILBrice, where brand identity solutions were developed. Larry holds a Bachelor of Science in Advertising from The Art Institute of California - Orange County.