Lorena Lara

Lorena Lara is a seasoned marketing and communications professional with extensive experience in creating engaging content across various platforms. Currently serving as a Sector Marketing Specialist at Aggreko since July 2025, Lorena previously honed skills as a Marketing Specialist at CenterPoint Energy, where customer-focused materials reached over 7 million customers with a high engagement rate. Prior roles include Communications Specialist at Spring Branch ISD, Senior Writer at Houston ISD, and multiple internships that contributed to a solid foundation in strategic communication. Lorena holds a Master of Arts in Strategic Communication and Innovation from Texas Tech University and a Bachelor of Arts in Public Relations from the University of Houston.