Guy Rob

Guy Rob is currently serving as the Chief Commercial Officer at AHAVA Dead Sea Laboratories, overseeing e-commerce, import/export activities, and sales in Israel. With prior experience as Global Chief Commercial Officer at Israel Postal Company and Business Unit Manager at Tiny Love, Guy has extensive expertise in managing commercial activities and P&L responsibilities. With a background in law and economics, Guy has also held roles as Global VP Sales and Marketing at Smart Trike and Marketing and Sales Manager at Keter. Guy holds an MBA in Marketing & Finance from Bar Ilan University and a degree in Law and Economics from the University of Haifa.