Anita Moore

Director, Experience Marketing at AHEAD

Anita Moore is currently the Director of Experience Marketing at AHEAD. Prior to their current position, they were the Senior Manager of Global Event Marketing at 8x8 from November 2019 to June 2021. Previously, Anita was the Director of Event Marketing at Secureworks from October 2017 to September 2019 where they were responsible for the development of event marketing strategy, planning, and execution of field and national events and marketing activities for the global cybersecurity firm. Some of their accomplishments include the relaunch of the annual user conference, which was rebranded as "Access" and increased attendance by 33% year-over-year. Under their direction, sponsorship revenue also doubled.

In their role as Director of Event Marketing, Anita was responsible for a $4M budget and led a team of stakeholders across the firm for various project requirements including content, presentations, reporting, and other campaign dependencies. Anita has demonstrated success in their career through their ability to align marketing plans with sales executives and senior leadership while also increasing top of funnel leads and marketing qualified leads. Anita is a strategic thinker who is able to develop creative briefs and identify measurable outcomes that demonstrate a clear ROI.

Anita Moore has a degree from the University of Florida and certificates in diversity, equity and inclusion in the workplace and certified meeting professional from USF Corporate Training and Professional Education and the Convention Industry Council. Anita also has an event management certification from The George Washington University.

Their manager is Daniel Adamany, CEO. They work with Jamie Nack - VP, Alliances, Michael Swiencki - VP, Managed Services, and Eric Kaplan - CTO.


Previous companies

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8x8 logo
Secureworks logo
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  • Director, Experience Marketing

    Current role

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