Travis C. has extensive work experience in digital marketing and coordination roles. Travis started their career in 1999 as an Assistant Manager at The Source by Circuit City, where they demonstrated problem-solving skills, provided training to staff, and managed scheduling. From 2006 to 2014, they worked at Carswell, a Thomson Reuters business, holding various roles including Marketing Coordinator, Art & Production Coordinator, and Production Editor. In these roles, Travis managed direct mail and email campaigns, designed and created magazines, managed pagination and ad placement, and updated website content. Travis joined Search Engine People Inc. in 2014 as a Digital Marketing Account Manager, responsible for driving online strategies, analyzing and delivering monthly reporting, and monitoring performance of online initiatives. Travis then joined ConstructConnect™ in 2018 as a Search Engine Marketing Specialist, before being promoted to Search Engine Marketing Manager. Currently, they are working at AIA Contract Documents as a Search Engine Marketing Manager.
Travis C. has a diploma in Business - Marketing from Centennial College. Travis also obtained a certification as a Certified Brand Ambassador from ConstructConnect. In addition to their formal education, Travis has obtained multiple certifications in various areas of digital marketing. These include being a Bing Ads Accredited Professional from Microsoft since May 2016, Email Marketing Certified from HubSpot Academy since March 2021, PPC Automation Exam and Semrush Site Audit Exam from Semrush in June and May 2021 respectively, Hubspot Marketing Software Certified from HubSpot Academy since March 2021, Technical SEO and SEO Fundamentals from SEMrush in November 2018 and April 2018 respectively, AdWords Search Certification and AdWords Fundamentals from Google in March 2018 and April 2017 respectively, Google Analytics Individual Qualification from Google in October 2014, and Inbound Marketing Certified from HubSpot in July 2014.
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