Aigora helps consumer insights teams get answers faster through simulated research, knowledge exploration, and hands-on training. We have deep roots in sensory science and we've been doing this since 2019.

Concept Explorer takes your historical data, builds grounded consumer simulations, and produces reports in days instead of months. Every simulated response traces back to specific facts from your own research. Traditional category appraisals cost $50K+ and take months. Ours start under $5K.

THEUS is our knowledge exploration platform. It turns years of research reports into a governed knowledge base your team can actually query. Two AI assistants (Dr. Evelyn Reed for consumer simulation, Dr. Theodore Sinclair for knowledge synthesis) do the heavy lifting while keeping everything traceable and auditable.

We also run a 10-week AI course for consumer insights professionals, and we offer the Aigora AI Toolkit for teams that want practical tools right now.

Founded by Dr. John Ennis, a mathematician and AI postdoc with 30+ years in sensory and consumer science. We've published or presented with General Mills, PepsiCo, Danone, Kenvue, GSK, Diageo, and DSM-Firmenich. SOC 2 Type II compliant. 

Your data never trains our models.

Partners: InsightsNow, Institute for Perception, CRG Global, 113 Technologies.

Aigora

Org chart

Teams

Offices