Rita Borges

Rita Borges is a skilled professional in monetization and marketing, currently serving as a Senior Monetization Specialist at Air Apps since September 2024. Prior to this role, Rita was the Advertising Monetisation Manager at Miniclip from October 2017 to September 2024, where responsibilities included designing in-game placements to enhance monetization while maintaining user experience, as well as owning the advertising strategy planning. Earlier experience includes serving as a Marketing & Admissions Assistant and Program Affairs Assistant at The Lisbon MBA - Católica | Nova, where Rita implemented marketing strategies, supported events, and managed applications. Rita's career began at Worten Portugal as a Customer Service Representative. Educational qualifications include a Bachelor's degree in Advertising and Marketing from Escola Superior de Comunicação Social and a specialization in Creativity in Advertising from RESTART - Instituto de Criatividade, Artes e Novas Tecnologias.