Daniela Westphal

Daniela Westphal is an experienced SEO professional currently serving as the International Senior SEO Manager at AirHelp since October 2023. With a strong background in setting up and executing SEO strategies, Daniela previously worked as the International SEO Manager at Berlin Brands Group, where responsibilities included defining SEO KPIs for over 60 e-commerce shops across Europe and driving SEO technical projects. Prior to that, experience at Verkeer involved implementing SEO strategies across various industries and managing digital marketing campaigns. Earlier roles include SEO Manager at adviqo Group and SEO Specialist at HomeToGo, demonstrating a comprehensive understanding of SEO performance optimization and content strategy. Daniela holds a Certified Online Marketing Professional degree from IFM Institut für Managementberatung GmbH and a Bachelor of Science in Business Economics with a focus on Marketing from Hochschule Magdeburg-Stendal.