Alvin Yo

Alvin Yo is a Performance Marketing Manager at Ajaib since February 2023, previously serving as Performance Marketing Lead. Prior experience includes roles at BukuWarung as an Associate Growth Product Manager and Performance Marketing Executive, where responsibilities involved conducting experiments to enhance app adoption and managing acquisition and retargeting campaigns across various channels. Earlier positions were held at goKampus as a Digital Marketing Specialist, focusing on performance marketing initiatives, and at Traveloka as a Performance Marketing Associate, responsible for planning and optimizing digital marketing campaigns for financial services. Alvin holds a Bachelor's degree in Civil Engineering from Universitas Katolik Parahyangan, completed between 2015 and 2019.