Neil Holding is an accomplished media and marketing professional with extensive experience in the arts sector. Currently serving as Media Account Director at AKA UK since May 2022, Neil has a strong background in strategic marketing, client management, and audience development. Prior to this role, Neil held the position of Marketing Manager at Westminster Abbey from June 2018 to May 2022, where responsibilities included developing consumer marketing strategies and enhancing engagement with educational initiatives. Neil's earlier tenure at AKA UK spanned from December 2005 to June 2018, featuring positions such as Media Client Account Manager and Media Planner/Buyer, during which Neil managed diverse client relationships and executed comprehensive marketing campaigns. Neil's career began at The British Library from August 1998 to November 2005 as a Marketing Officer, focusing on promoting exhibitions and public programs to boost awareness and engagement.
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