Eric Squires has over 25 years of experience in B2B sales and sales management, particularly in the General Outdoor Sports and Lifestyle industry. Formerly the Director of Sales at Light & Motion, they successfully managed the growth of multiple business divisions and led teams to open new market opportunities. Currently, as a Sales Consultant and the Director of Sales at AKASO, Eric focuses on launching brands into the U.S. outdoor market and developing national sales strategies. Known for their excellent communication skills and positive attitude, Eric aims to drive meaningful changes in sales processes and brand growth.
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