Jiří Poláček

Jiří Poláček is a senior manager with a proven track record in brand management and marketing communications, having gained experience in various international companies, start-up environments, and EU institutions. They have managed marketing strategies and campaigns in roles ranging from Communications Intern at HeidelbergCement to Brand Manager at Mast-Jaegermeister CZ s.r.o. and currently oversee Digital & Trade Marketing for Alcon in Central Southeastern Europe. Jiří's expertise includes digital marketing, project management, and business development, supported by a Master's degree in International Business from the University of Economics in Prague.