Lynka Rivera

Lynka Rivera is a seasoned marketing operations professional with diverse experience in managing marketing technology and campaigns. Currently serving as the Growth Marketing Operations Manager at Aledade, Inc., Lynka oversees the martech stack, focusing on the integration and optimization of marketing automation tools. Prior experience includes roles such as Sr. Marketing Campaigns Specialist, Sr. Martech Operations Manager at JGAA, and Email Marketing/Sales Enablement Manager at WorkBright, showcasing a strong aptitude for driving operational excellence and enhancing marketing effectiveness. Lynka's career began in human resources and customer service, with a solid educational background in digital marketing from Sullivan County Community College and ongoing studies at Berkeley College.