Feiran L. is an accomplished marketing and business development professional with extensive experience in the beauty and personal care sector, currently serving as Head of Beauty & Personal Care for Tmall Global at Alibaba Group since October 2019. With a background that includes co-founding MagicFew, a marketing strategic advisory firm, Feiran has worked with a range of notable companies, including ObEN, Inc. as Senior Marketing Manager, and Yami as Head of Brand Marketing, PR & Partnerships. Feiran’s expertise encompasses market analytics, global community management, strategic partnerships, and influencer marketing, complemented by a strong foundation in telecommunications management from Indiana University and journalism from China Youth University for Political Sciences.
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