Léonor Marti is a Senior Platform Strategy and Commercial Performance Manager at Alibaba Group since 2023, bringing extensive experience in category management and strategic planning. Previously, as a Category Manager at Berlin Brands Group from 2020 to 2023, Léonor led portfolio growth strategies that achieved a 44% revenue increase year over year. Léonor also held various roles at companies such as Zalando and Hermès, where they developed assortment strategies and managed key accounts. They earned a Master's degree in Business Management from EDHEC Business School and participated in an academic exchange program at Renmin University in China.
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