Vincent Sun

Vincent Sun is a Senior Expert in Category Planning and Merchandise Management at Alibaba Group, where they have been active since 2017. Prior to this role, Vincent held various positions including National Grocery SDD Assortment Manager at Carrefour and Customer Marketing Manager at PepsiCo. With a Bachelor’s degree in Computer Science and Technology from Shanghai Fisheries University, Vincent has also worked as a National CP&A Manager at Mondelēz International and as an Assistant Category Development Manager at SC Johnson. Their diverse experience in category management and shopper activation spans over a decade in the consumer goods industry.