Alice/AI is an intelligent operating system for small business — built to replace the chaos of disconnected tools with a single, hyper-personalised AI platform that thinks, remembers, and acts like a trusted member of your team.

Most small businesses run on five to ten fragmented systems — CRM, accounting, marketing, communications — none of which talk to each other. The result is wasted time, missed opportunities, and decisions made without the right information. Alice changes that.

At the core of Alice is a persistent memory architecture that learns your business over time — your customers, your goals, your challenges, your language. Every interaction makes Alice smarter, more contextual, and more valuable. It is not just automation. It is genuine business intelligence, personalised to you.

Alice includes a suite of specialised AI agents — an Executive Coach, CFO Agent, HR Agent, and Marketing Agent — each designed around the real jobs small business owners need to get done. Whether you are chasing cash flow, managing a team, or trying to grow, Alice gives you the kind of strategic support that was previously only available to large enterprises.

Built on human-centred design principles, Alice is designed for the way real businesses actually work — fast, messy, and full of competing priorities.

Australia has 2.6 million small businesses. Most are time-poor, under-resourced, and underserved by technology. Alice exists to change that.

Alice/AI

Org chart

Teams

Offices

Alice/AI

Org chart

Teams

Offices

Related companies