Bas de Luij is an experienced professional in marketing and market research, currently serving as Manager Onderzoek & Analyse in Marketing & Communicatie at Alliander since April 2015, after holding the position of Team Manager Market- & Business Intelligence. Previous roles include Senior Research Manager at InSites Consulting, where responsibilities encompassed managing national and international clients, and Research Innovation Manager, focusing on developing research methods and products. Bas de Luij has also contributed as Innovation Leader and Senior Research Consultant at MarketResponse, emphasizing business development and innovative research approaches. Earlier career experiences involve roles at Accell Group N.V. and Packard Bell NEC computers int. Bas de Luij holds an MSc in Business Administration from Radboud University and a BSc in HEAO Commerciële Economie from HAN University of Applied Sciences.
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