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Katherine Roth

Director, National Advertising And Brand ID

Katherine Roth is an accomplished marketing professional with extensive experience in advertising, brand identity, and strategic communications. Currently serving as Director of National Advertising and Brand ID at Allstate since October 2012, Katherine has held various roles at the company, including Director of Social, Digital and Content Strategy and Marketing Senior Manager. Prior experience includes project management and corporate communications at Southern California Edison, as well as development and financial analysis roles at organizations such as The University of Chicago Medical Center and Jones Lang LaSalle. Katherine holds a Master of Science in Global Media and Communications from The London School of Economics and Political Science, alongside a Bachelor of Arts in International Studies and Spanish from the University of North Carolina at Chapel Hill and a Master of Arts in Global Communication with a focus on Strategic Communications from USC Annenberg School for Communication and Journalism.

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