Sara Ayala

Sara Ayala is a seasoned performance marketing professional currently serving as a Senior Marketing Consultant II at Allstate, where they manage B2C customer acquisition campaigns and optimize lead generation efforts. Previously, Sara held various marketing roles, including Performance Marketing Manager and Paid Search Lead, demonstrating expertise in paid media across multiple platforms. They earned a Bachelor of Science in Marketing and an Associate in Business Management from Johnson & Wales University. With a strong background in analytics and creative strategy, Sara thrives on driving growth and measurable impact in marketing initiatives.