Susan Mena

Susan Mena is a seasoned professional with extensive experience in customer experience, marketing, and brand strategy. Currently serving as the Director at Allstate since April 2007, Mena leads a team of 31, focusing on enterprise customer experience strategy, business transformation, and data-driven marketing. Prior roles include Group Account Director & Lead Strategist at Simple Truth, where Mena managed communications for Allstate, and significant positions at Young & Rubicam and Havas, working with major brands like Barilla, Proctor and Gamble, and Digital Equipment Corporation. Mena holds a BA in Social and Behavioral Sciences from The Johns Hopkins University and has pursued executive education at Wharton and courses at the Luma Institute and Ideo Educational Series.