Carly Plecha

Carly Plecha is a seasoned digital marketing professional currently serving as the Sr. Digital Marketing Manager Lead - Paid Social at Ally. In this role, Carly leads an in-house team focused on media buying and strategy, achieving significant savings in agency fees and improving campaign efficiency. Previously, Carly held various marketing positions, including Sr. Digital Marketing Specialist and Sports Marketing and Special Events Coordinator at Belk. Carly's career began in 2008 as an Event Coordinator & Marketing Intern at Eaton Corporation, and they earned a Bachelor of Science in Business Administration with a Marketing/Management emphasis from Lander University in 2009.