Caroline Rua is a seasoned marketing professional with extensive experience in account management and digital campaign development. Since May 2022, Caroline has served as Management Director at AlmapBBDO, having previously held the position of Senior Account Manager there from February 2006 to May 2011. Caroline founded the goodfellas in October 2011, overseeing the management and development of digital campaigns for prominent Brazilian advertisers, achieving over 14 Cannes Lions for excellence. Additionally, Caroline is an investor at The Question Mark Company, which focuses on food products with reduced socio-environmental impact and enhanced health benefits. Earlier career positions include Account Executive at W/Brasil and Assistant Account Manager at Leo Burnett Brazil, where Caroline worked on major brands such as Procter & Gamble and Red Bull. Caroline holds educational credentials from FGV - Fundação Getulio Vargas.
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