Katia Pacheco is a marketing professional with extensive experience in digital media, performance analysis, and channel management. Notable roles include coordinative positions at SC - Serviços ao Consumidor and Agência Mestre, where Katia led strategic digital campaigns and managed diverse teams. Katia's background encompasses managing performance campaigns at One Digital and Accenture, alongside a solid foundation in market research and consumer behavior from earlier positions at Carvajal Medios B2B and AlmapBBDO. Educational qualifications include a specialization in Empower Brands from Universidade Europeia and a workshop in Online and Programmatic Media from Universidade Metodista de São Paulo. Currently, Katia holds the position of Retail Supervisor at AlmapBBDO, overseeing daily operations and sales performance for SC Johnson.
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