With the significant expansion of beauty market in the Middle East, it is paramount that International companies looking to export and distribute their products in the region has to understand how to navigate the regulatory and legislative landscapes on each targeted territory. Over the years, we have been the extended arms for Euroitalia s.r.l. to manage the business of their brands and representation in GCC Countries.

Our headquarter is based in UAE and was set up in the year 2005, with an aim of building a sustainable Distribution Franchise in the highly potential Arab States of the Gulf, under the leadership of Mr. Padma Kumar as the Managing Director, and successfully built a core of zealous people having been around the business for scores of experiences.

The key focus areas include building a strong strategic team, identification and development of Distributors in GCC Countries. Euroitalia s.r.l., one of the leading manufacturers and distributors of most appreciated Italian Fragrances world-wide, continually entrust us to embody their big-league of brands such Versace, Moschino, Missoni, Dsquared2 in each country of operation being the Master Distribution Company with exclusive rights to appoint distributors in the Gulf region.

Alpha Italia has been successful in gaining a prime position in these markets of fragrance business. This was carried out along with the strengthening of the ownership structure of the company.

We shall always walk with the belief in the importance of building a great and enduring company that strikes a balance between profitability and a social conscience, a promise to share this philosophy that will never change.

Alpha Italia

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