Toby Cadengo

Toby Cadengo is an experienced marketing and media professional currently serving as the Influencer & Creator Manager at Alpha Lion since April 2025. Prior to this, Toby held the position of Brand & Influencer Partnerships at Dr. Squatch, where strategic development for influencer campaigns was a key responsibility. Toby's earlier roles include Sales Planner/Analyst at National CineMedia, Media Planner at Essence, and Integrated Media Strategist at OMD USA, where expertise in media campaign planning, negotiation, and performance analysis was demonstrated. Toby began a career in publicity and journalism, working as a Publicity/Contributing Editor at BUZZMEDIA and as a Publicity Intern at Allied Integrated Marketing. Toby earned a Bachelor's degree in Marketing Communications from Columbia College Chicago.