An Award-Winning Company | Best Company to Work For

Alpha Warranty Services provides a full line of unique and valuable vehicle service contract programs. Alpha Warranty was founded in 2002 with a value system centered on integrity, dependability, and doing the right thing while providing the best service. These principles have led to consistent growth and helped forge long-term partnerships with industry leaders across the country. Alpha has repeatedly received recognition as one of the top VSC providers in the industry.

CEO Steve Rosenvall was introduced to the industry by his father, Craig who had been working for a small third-party administrator who suddenly refused to pay claims. Craig felt an obligation to fulfill the promises he had made to his clients. He coordinated with Steve, who was serving in the military in Afghanistan at the time, to start a company, founded on the principle of integrity, to honor these contracts.

In addition to integrity, Alpha was formed to provide Peace of Mind to our partners. All Alpha vehicle service contract plans are underwritten by insurers who hold an A.M. Best rating of “A” Excellent.

Alpha knows the importance of adaptability and meaningful innovation. We are versatile and constantly improving our programs, systems, and service. Alpha has set new standards in the VSC industry with exclusive programs available only to our partners.

Alpha is committed to keeping our dealers, financial institutions, agents, and contract holders protected. We aim to deliver an unrivaled service experience for all our customers and business partners. This commitment has helped us earn the finest reputation in the industry.

Mission Statement:
To protect the lifestyles of our contract holders, agents, and dealers by providing innovative vehicle protection plans, unrivaled customer experiences, and creative technology solutions.
We value:
- Doing the right thing
- Focusing on the customer
- Taking action
- Being accountable
- Enjoying life

Automotive

Insurance

Technology

Alpha Warranty Services

Alpha Warranty Services' headquarters in South Jordan, UT, United States

Steve Rosenvall

Jeremy Lindsey

Jeff Robinson

Darin Ramos

This department focuses on maintaining and nurturing client relationships to drive satisfaction and retention.

Account Management

This department focuses on driving revenue growth through effective sales strategies and customer relationship management.

Sales Division

This department focuses on training and supervising personnel to provide high-quality customer service and support.

Customer Support

The Leadership Team at Alpha Warranty Services is responsible for setting the strategic direction of the company and ensuring that its core values of integrity, dependability, and best-in-class service are upheld. Comprised of senior executives including the CEO, President, and various Vice Presidents, the team drives organizational growth, oversees day-to-day operations, and fosters innovation and excellence in vehicle service contract programs. They play a crucial role in maintaining long-term partnerships, steering business development, and ensuring all initiatives are aligned with the company’s mission to deliver unrivaled customer experiences and creative technology solutions.

Leadership Team

This department ensures that products meet quality standards through systematic testing and analysis.

Quality Assurance

This department oversees regional sales strategies and performance across various territories.

Alpha Warranty Services

Org chart

Teams

Account Management

Sales Division

Customer Support

Leadership Team

Quality Assurance

Sales Management

Offices

Alpha Warranty Services

Org chart

Teams

Account Management

Sales Division

Customer Support

Leadership Team

Quality Assurance

Sales Management

Offices

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